All Things EFFY was established in 2018 in New Zealand by founder Carolyn — a Canadian-born maker with a background in Engineering Physics, Mechatronics Engineering, and a Master’s degree in Physics. What began as a small punch needle supply shop quickly grew as she discovered rug tufting: a craft that blends creativity with machinery, precision, and hands-on problem-solving.
In 2020, EFFY expanded into rug tufting supplies after seeing how challenging it was for makers to access reliable tools and clear, honest information. As tufting grew globally, the brand naturally shifted toward specialising entirely in rug tufting. The New Zealand store continues to offer a limited range of punch needle supplies, but rug tufting remains the core focus of EFFY.
Following the opening of our New Zealand and Canadian shops, Australia became EFFY’s third location in 2024. The Australian store was created to offer fast, local access to quality tufting supplies and to support the rapidly growing tufting community across Australia. With domestic fulfilment from within Australia, makers can enjoy faster shipping and no international import fees.
All Things EFFY is founder-led, with all product decisions shaped by real tufting experience and technical insight. Carolyn’s engineering and physics background provides a unique ability to evaluate tufting machines, yarns, fabrics, and tools based on performance, safety, and long-term reliability.
When you shop with EFFY, you're supporting a brand that:
Our Australian store was created to give makers across Australia a reliable source of rug tufting supplies without international delays or unexpected fees. When you shop through EFFY Australia, you’ll receive:
We offer a curated range of rug tufting supplies chosen for their durability, performance, and suitability for both new tufters and experienced rug makers.
In Australia, we stock the AK-V tufting gun for quick domestic delivery. It is reliable, stable, and preset with recommended settings for cut pile tufting. Additional machines are available factory direct with duties and tariffs prepaid, providing clear and upfront pricing.
Our tufting yarns — including acrylic rug yarn, cotton blends, and premium fibres — are selected for strength, density, colour performance, and clean carving results. These fibres work beautifully with tufting machines and create durable, vibrant rugs.
We offer high-quality tufting cloths and backing fabrics tested on real frames to help minimise punch-outs, thread breaks, and tension issues.
EFFY provides rug carving tools, shears, scissors, shearing plates, adhesives, and finishing essentials to help perfect your rug with crisp lines and professional detail.
All Things EFFY Australia supports every level of maker — from first-time tufters to advanced studio artists. We offer:
All Australian orders are shipped domestically, offering:
If you're unsure which tufting gun, yarn, cloth, or carving tools are right for your project, we’re here to help. All advice is based on real tufting experience, technical understanding, and practical guidance — never upselling.
Thank you for supporting All Things EFFY Australia. Your trust helps us continue improving our products, expanding resources, and making rug tufting more accessible across Australia.
We can’t wait to see what you create.
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